PRIVACY POLICY

1. General Information

1.1. This website is owned by Rud Pedersen Public Affairs Company AB, reg. nr. 556638-9887, Klarabergsgatan 60, 111 21 Stockholm, Sweden.
1.2. Rud Pedersen (“we”, “our”, “us”) is committed to protecting your personal data.
1.3. This policy (the “Personal Data Policy”) explains which personal data concerning you we collect when you visit our website (the “Website”), when and why we collect the personal data, how we use them, the conditions of our disclosure to third parties, as well as how we secure the stored personal data.
1.4. Please read the Personal Data Policy carefully in order to understand how we process your personal data.
1.5. This Policy also applies to the processing of personal data carried out by Rud Pedersen Public Affairs Company AB in connection with its public affairs, communications, recruitment and headhunting activities, both online and offline.

2. Who We Are

2.1. Rud Pedersen Public Affairs Company AB is a consultancy company registered as a limited liability company in Sweden under 556638-9887. We are domiciled at Klarabergsgatan 60, 111 21 Stockholm, Sweden.
2.2. We are part of the Rud Pedersen Group based in Sweden with subsidiaries in Belgium, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Italy, Latvia, Lithuania, Netherlands, Norway, Poland, Spain, Sweden, Ukraine and United Kingdom.
2.3. For questions about this Policy or our handling of personal data, please contact: [email protected] or by post to Rud Pedersen Public Affairs Company AB, Klarabergsgatan 60, 111 21 Stockholm, Sweden.

3. Personal Data Collected

3.1. We collect various personal data concerning you when you are using the Website or otherwise interact with us.
3.2. Registration for newsletters or updates:
• You may sign up for notifications or newsletters by providing your name, email address and other contact details.
3.3. Marketing:
• We use your contact details to send you promotional material via email, if you have signed up for any of our newsletters.
3.4. Inquiries:
• When you send an inquiry to us through our contact form, we use the personal data that you have stated in the contact form to respond to you.
3.5. Feedback:
• To ensure that our services meet your requirements, we may ask for your feedback in the form of surveys or market research. Any feedback received will only be used for improving our services.
3.6. Recruitment and headhunting:
• In connection with recruitment and headhunting, we may collect information such as your name, contact details, CV, education, professional experience, references and any information you provide during interviews.
• We may also collect publicly available professional information from sources such as LinkedIn, company websites or official registers.
• Such data is processed solely for the purpose of recruitment or professional contact and only for as long as relevant to that purpose.
3.7. In our headhunting activities, we may identify potential candidates through professional networking platforms, company websites, or referrals. We only process personal data that are relevant to professional qualifications and career history. Where we contact you based on publicly available information, you will be informed of the processing and given the opportunity to object or request deletion immediately.

4. Security

4.1. Personal data is primarily stored within the EU/EEA. Where transfers outside the EU/EEA occur, these are carried out in accordance with applicable data protection laws and subject to appropriate safeguards, such as the European Commission’s Standard Contractual Clauses.
4.2. We have implemented appropriate technical, organisational and physical measures to ensure a level of protection of your personal data from accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access, in accordance with the data protection legislation in Sweden and the EU.
4.3. Access to personal data is restricted to authorised personnel who require it for their duties and is periodically reviewed. All employees are bound by confidentiality undertakings.
4.4. In spite of our efforts to establish a secure environment, you should be aware that no information is completely secure on the Internet. Therefore, you should always take appropriate safeguards on your own equipment.

5. Duration of Storage

5.1. We will store your personal data only for as long as necessary for the purposes for which they were collected.
Marketing consent: erased as soon as possible after deregistration.
Inquiries from you: stored until six (6) months after completion of processing.
We retain personal data only for as long as necessary to fulfil the purposes of the processing. In the context of recruitment and headhunting, personal data is generally retained for up to forty-eight (48) months after the conclusion of a recruitment process. This reflects the nature of our business, where recruitment cycles and client needs may extend over time.
Where relevant, we may retain certain information for the purpose of considering candidates for future opportunities beyond this period, provided that such retention remains justified, proportionate and in accordance with applicable data protection laws. We regularly review the continued relevance of stored personal data and delete information that is no longer necessary.
5.2. If we have reason to store your personal data as part of the protection of our legitimate interests, including for example legal disputes, we reserve the right to store your personal data for an extended period and at least until the legal dispute has been resolved.

6. Transfer of Your Personal Data

6.1. We transfer your personal data to third parties when it is necessary to provide you with our services. “Third parties” means:
• Undertakings within the Rud Pedersen Group;
• Business partners;
• Security-cleared data processors who assist us with IT or other services.
6.2. In the context of recruitment and headhunting, your personal data may be shared with clients that have engaged us to identify suitable candidates, but only where relevant to the position and subject to confidentiality obligations. In some cases, recruitment projects may involve clients or positions in countries outside the EU/EEA. In such cases, transfers will only occur under appropriate safeguards as described in Section 6.4.
6.3. When we transfer your personal data to business partners, please note that these may also hold personal data about you collected independently.
6.4. If we transfer personal data outside the EU/EEA, such transfer will be based on appropriate safeguards, such as the European Commission’s Standard Contractual Clauses or equivalent legal mechanisms.
6.5. We may also transfer your personal data if required to do so by law or to protect our or the Group’s legitimate interests in legal disputes.

7. Your Rights

7.1. You have the right of access to the personal data we process about you, and to have your data updated, rectified, or erased, or to obtain a copy of your personal data.
7.2. You also have the right to restrict processing, to object to processing based on legitimate interest, and to request the transfer (portability) of your personal data in a structured, commonly used format.
7.3. If we process your data based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
7.4. All requests shall be made in writing to [email protected] or by post to Rud Pedersen Public Affairs Company AB, Klarabergsgatan 60, 111 21 Stockholm, Sweden.
7.5. If you wish to lodge a complaint about our processing of your personal data, please contact us directly. If we cannot resolve your concern, you may contact the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, IMY).

8. Cookies

We use cookies and similar technologies on our website to improve user experience and analyse site usage. For details on the types of cookies we use and how to manage them, please refer to our separate Cookie Policy.

9. Changes

9.1. We reserve the right to make changes to this Personal Data Policy from time to time. If such changes are substantial, we will notify you by email (if you have provided one).
9.2. The latest version of the Policy will always be available on our website.

Last updated: November, 2025.