Change in leadership in Rud Pedersen Public Affairs Sweden – Kristina von Sydow steps down and Mattias Zackrisson is named new Managing Partner

(in image, left to right: Kristina Lindahl von Sydow, Ella Bohlin, Mattias Zackrisson, Morten Rud Pedersen)

After over five successful years as Managing Partner of Rud Pedersen Public Affairs Sweden, Kristina Lindahl von Sydow has decided to step down from the role of Managing Partner of Rud Pedersen Public Affairs Sweden. During her time as Managing Partner, Kristina has contributed to developing the organisation and Rud Pedersen Group’s offering while establishing them as a market leader in Sweden. In a challenging macro-economic environment, under Kristina’s leadership the Group have both increased their revenue and secured stable profit margins. Kristina's leadership, skill set, and experience will continue to add value to the entire Rud Pedersen Group.

"During Kristina's leadership we have doubled our revenue and taken the company to the leading public affairs company in both Sweden and Europe. I am looking forward to working with her in our international expansion," says Morten Rud Pedersen, Rud Pedersen Group CEO & President.

Kristina Lindahl von Sydow adds, “When I assumed the role we were still a challenger in the market. I am proud that, during my five years as Managing Partner, we have established ourselves on a new level, while operating in an increasingly turbulent and rapidly changing world. Our current position is the result of teamwork, and the fact that our new Managing Partner and Deputy Managing Partner in Mattias and Ella were recruited internally is a sign of strength for us as a company and guarantees continuity."

Mattias Zackrisson, who has been with the company for 10 years, most recently served as Chief Commercial Officer in Stockholm and is looking forward to taking on the challenge of his new role: "It is a great honour to step into the Managing Partner role in Rud Pedersen Public Affairs Sweden. Under Kristina's leadership, we have strengthened our competence in many areas where large investments will be made in the coming years, for example in defence, healthcare and infrastructure."

In addition to the Managing Partner role, the Deputy Managing Director role that was occupied by Roger Hällhag, will also see a change. Ella Bohlin, Rud Pedersen Public Affairs Sweden Head of Healthcare will step into the Deputy Managing Partner role, while still maintaining her leadership position in the office's healthcare team.