Justas Nenėnas

Specialising in strategic communication, brand positioning and campaign planning, Justas leads the strategy function at Rud Pedersen in Vilnius.

As Partner and Head of Strategy, Justas plays a key role in driving the agency’s strategic excellence and ensuring the delivery of effective, insight-based communication solutions. With more than two decades of experience in the communications industry, he advises clients on complex strategic challenges, from brand positioning and narrative development to integrated campaign strategies and performance measurement.

Justas is involved in nearly all major client engagements and new business initiatives, ensuring that every project is guided by a clear strategic direction and measurable outcomes. His expertise lies in connecting business objectives with creative and communication strategies that strengthen reputation, engagement and long-term impact.