Anne-Maria Björknäs

Specialising in sustainability strategy, management and communications, Anne-Maria advises companies on integrating sustainability into business strategy, commercial sustainability concepts, operational sustainability and stakeholder engagement.

Anne-Maria has 25 years of experience in sustainability, combining senior in-house leadership roles with management consulting. Her recent projects include developing sustainability strategies and programmes for industrial and consumer businesses; integrating sustainability into business strategy and management; creating sustainability messaging and customer-facing communications and leading sustainability reporting projects. She has particular industry experience in food and retail, energy and industrials, and real estate, construction and infra.

Before joining Rud Pedersen, Anne-Maria led sustainability services at Tekir and was Climate and Sustainability Lead and Partner at Deloitte Finland. Previously, she held senior sustainability roles at SRV, PwC, Fazer and Kesko. Her in-house experience includes building and leading sustainability and HSEQ functions, developing sustainability strategies and programmes, integrating sustainability into operations and leading sustainability reporting and stakeholder engagement.

Anne-Maria has served on the boards of e.g., T-Media Relations and Green Building Council Finland and lectured on sustainability for communications professionals at the University of Helsinki’s HY+ programme. She holds an MSc in Economics from Helsinki School of Economics, now Aalto University.