Alona Cherkassky

As Strategic Communications Director at Rud Pedersen, Alona provides expert guidance to clients across multiple sectors, including chemicals and industrials, food and drink, financial services, and litigation. With extensive experience in communications and media relations, Alona helps clients navigate complex issues such as crisis management, corporate identity, and online representation. Recent projects include: advising on global communications strategies for defence and technology firms, managing media relations for international governments, and leading reputation management campaigns during crises.

Before joining Rud Pedersen, Alona held senior roles at FleishmanHillard and BCW, where she led global communications and media accounts for international clients. Alona’s career also includes a role at the United Nations, where she supported communications programmes designed to foster development and manage humanitarian crises, including during the 2010 Haiti earthquake.

Alona brings a unique perspective from her background as a former broadcaster news producer, with a deep understanding of the US and UK media landscapes. She is a fluent Russian speaker.