Carl Fredrik Bø

Carl Fredrik is a leading expert in health communications, market shaping, and strategic market access. With focus on the life science sector, particularly pharmaceuticals and MedTech companies, he delivers expert counsel that drives results.

With over 20 years of consulting experience, Carl Fredrik has empowered a diverse array of national and international clients in public relations, advertising, public affairs and issue management. His strategic insights have improved the client communication with stakeholders, amplified political influence, and increased sales and market share. Recent projects include crafting market access strategies, building reputation strategies, and launching impactful media outreach programmes.

Before joining Rud Pedersen, Carl Fredrik spearheaded the health communication agencies Effector and Artell. His career also includes roles as Communications Manager at Bertel O. Steen Group, Marketing and Communications Manager for Kia Motors, Press and Information Officer for the Norwegian Armed Forces in Kosovo, and Information Consultant at the BI Norwegian Business School. Additionally, he has been a communications advisor at the full-service agencies Apeland and Geelmuyden Kiese3.

Carl Fredrik holds a Master of Business and Economics (Siviløkonom) from the BI Norwegian Business School and is fluent in both Norwegian and English. He also has a military background with officer training from the infantry.