Maria Larsson

Maria leads Rud Pedersen’s advocacy practice in Denmark, helping clients communicate effectively in politically sensitive and high-visibility sectors.

She advises companies and organisations operating in complex stakeholder environments where political attention and public perception matter. Maria has extensive experience designing and leading campaigns that combine strategic stakeholder engagement, partnerships, and media activation to shape public and policy debate. Her work often brings together policymakers, experts, and civil society actors to generate actionable insight and deepen understanding of policy challenges.

At Rud Pedersen, Maria helps clients strengthen their ability to navigate fast-changing political landscapes and regulatory frameworks. She designs advocacy strategies that build influence, protect reputation and support long-term positioning in the Danish and international context.

Before joining Rud Pedersen, Maria was a Partner and Senior Advisor at a strategic communications agency, where she developed a strong profile in corporate and public affairs advisory.